Statistics states that online experience of website visitors starts with a search engine in 93 percent of cases (Loy, 2024). It means that if you want to learn how to get 1 million visitors to your website for free, it is important to master search engine optimization (SEO), improve website loading speed, and work on new content consistently. Focus on implementing the following actionable steps into your website marketing strategy to drive organic traffic. Think of investing time and knowledge instead of finances on advertising through social media.
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Table of Contents
- Creating Relevant Content
- Checking Content for SEO
- Taking Action Instead of Perfecting
- Investing Time Instead of Money
- Improving Gradually
1. Creating Relevant Content Is the First Step to Take If You Want to Learn How to Get 1 Million Visitors to Your Website for Free
Consider implementing the following recommendations into your website growth strategy:
- Creating relevant content: Publishing content that can answer “how-to-do” questions or addresses topics that are useful and relevant is one of the first steps.
- Using AI to come up with trending topics: The easiest way to identify relevant topics quickly is to ask AI. Use AI tools for coming up with ideas and do not copy AI content.
- Offering valuable insights: The next reason why you should not copy and paste AI content is that you can offer some actionable advice targeting specific visitors. AI offers general information for the general public.
- Presenting actionable takeaways: It is possible to make content more relevant if you present actionable takeaways that the reader can put into practice in daily life. Consider using infographics for actionable steps.
- Experimenting with various content length options: Although many bloggers insist on wring long-form articles above 1,000 words or even more than 1,500 words, it is not always the case that such posts are ranked higher by Google. Search engines consider ranking higher articles that offer maximum value to the reader based on the keyword they enter. Long-form content is the best option if you want to insert ads, like Google AdSense ads. Writing long posts allows inserting more ads in-between paragraphs and other parts.
- Using detailed breakdowns and providing insider hacks: It allows making your article a go-to resource or a checklist. Add insights from your experience that can be easily tested and implemented by the reader.
2. Checking Content for SEO
While using social media for blog promotion requires constant engagement and interaction with the audience, SEO promotion is a one-time effort for long-term growth.
SEO is about passive income for the website, while social media are about active and constant work to drive traffic and earn.
If you want to know how to get 1 million visitors to your website for free, consider using free tools for SEO. Yoast SEO for WordPress is the best free tool to optimize content.
Using the Checklist
SEO Checklist
- Keywords: Use free tools to identify relevant keywords like Google Keyword Planner and SpyFu or free Semrush – target high volume and low competition keywords (use low volume and low competition keywords too) – consider using some long-tail keywords – insert the keyword or keyphrase at least 3 times for 1,000-word blog post – add Question Keywords.
- Introduction: include the keyword in introduction.
- Heading, subheadings, and meta description: Use the keyword in the heading and a SEO title (the heading that appears in search engine results – create table of contents for subheadings if the post is long – add a short but compelling meta description.
- Technical SEO: improve website loading time using free plugins for caching like W3 Total Cache, CDN (content delivery network) like Cloudflare (which can be set up as an extension in W3 Total Cache). Note that these plugins may conflict with Jetpack. Advise: after setting W3 Total Cache and Cloudflare, temporarily deactivate them, than reconnect Jetpack, and activate the plugins again. Using Cloudflare can help enable HTTPS. Ensure that you use mobile-responsive theme. Check the speed of the website by going to Google Search Console – PageSpeed Insights.
- Images: add alternative text and image description, including the keyword.
- URLs: they should be short and should include the keyword – add internal (to your posts) and external links (to credible websites and research).
- Updates: update old content on the website and fix broken links (there are free broken links detection plugins).
- Link-building: contribute your opinions to online communities or platforms like Medium with links to your website. Consider guest-posting on websites with higher Domain Authority (use free Moz domain authority checker).
- Readability: make the article easy to scan and add table of contents.
Creating the Table of Contents
It is possible to create the table of contents in WordPress easily without using any plugin. Press the block with your subheading and in the block settings appearing on the right side, open Advanced settings (HTML anchor): add the subheading title in the box with HTML anchor and the title will immediately turn like this, for example, Creating Relevant Content will be Creating-Relevant-Content. Copy Creating-Relevant-Content and insert this in this link box for your heading Creating Relevant Content in the table of contents adding #Creating-Relevant-Content (# is used for making the internal link). Repeat the steps for other subheadings. Voilà, the table of contents is ready.
3. Taking Action Instead of Perfecting
Writing consistently and regularly is more important than writing perfectly.
Take action and create despite mistakes, as you can improve with time. The more you write, the easier it is to come up with ideas and the more experience in writing content you amass. Improve your website gradually and forget about traffic goals.
Set content goals instead of traffic goals.
Perfectionism is the enemy to action. While others may be acting and succeeding in achieving a great number of visitors, you may be in the same place. Remember that results come with time. Publish posts daily within 6 months and you will be able to see great results of hard work.
4. Investing Time Instead of Money
Blogging is about passion and time investment that can give returns with time:
- Installing free plugins: Even though plugin developers lure with endless paid options, search for free alternatives or learn how to set up the website without plugin use. The only things to pay for are the domain name and hosting plan. Always choose these carefully, as some hosting providers may offer lucrative plans for the first year or two and than increase the plan price tremendously and fail to update PHP or SQL versions.
- Learning continuously: Try to solve website issues by learning how to do this for free.
5. Improving Gradually
Several months of consistent blogging are needed to get organic traffic. So try to improve and develop the website gradually. While writing SEO posts consistently, focus on other strategies. Although many bloggers emphasize the importance of these tools, in fact, SEO is the best and number one strategy how to get 1 million visitors to your website for free:
- Social media: choose 1 or several social media platforms where you can share content and interact – Twitter may be the best for bloggers or writers (share posts under trending hashtags like #WritingCommunity) to share timely updates – LinkedIn is good for business websites and professionals – forums like Quora and Reddit can help exchange insights and share a link to the blog (answer the questions related to the topics on your blog) – Instagram is the best for images – use YouTube for sharing videos based on your posts.
- Call to Action: include a call to action in each social media post.
Additional tools
- Guest posts: write such posts on Medium or other websites with higher Domain Authority to drive traffic to your website, create back links, and improve your website Domain Authority.
- Email marketing: A free Jetpack plugin on WordPress has an email marketing option, making it easy to share unique content with subscribers. you can send free templates, PDFs, infographics to subscribers, share updates and new posts, and send a newsletter.
- Influencers: you can contact influencers and collaborate with them in exchange for exposure.
- Videos and Images Based on Posts: you can create an infographic based on your blog post content and share it on Pinterest or publish a YouTube video based on the post and embed it into the website.
- Google Analytics: connect analytics to the website to get results on conversions from pages and see what traffic source works better – SEO, referral or social media – focus on the best source of traffic and experiment with new strategies.
You can include snippets from articles along with visuals in social media posts like Neil Patel does, who is a SEO and website marketing expert.
Takeaways
- Write posts consistently based on your own schedule like 5 times a week.
- Improve gradually instead of seeking to create perfect content.
- Create content that is relevant and valuable to the reader and contains actionable steps and expert insights based on your experience.
- Experiment to detect the best strategy that works for your website (experiment with post length, images, ads, layout, theme, font, etc.).
- Check the post for SEO and try to implement maximum SEO elements from the checklist.
- Always learn how to improve your website technical indicators, speed, traffic, content, and value and how to get 1 million visitors to your website for free.
- Stay patient and passionate about the topic you write; otherwise change the topic of the website.
Reference
Loy, M. (2024, December 24). 45 website statistics to know in 2025. Digitalsilk. https://www.digitalsilk.com/digital-trends/top-website-statistics/
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