With the rise of AI, web content writers have faced both opportunities of increasing productivity and threats of AI taking writing jobs. However, these 5 web content writer tools can help you come up with unique, powerful, and high-quality content aligned with your content plan. As a result, it can be ranked higher by Google and deliver value to the target audience.
1. Grammarly as One of the Best Web Content Writer Tools for Polishing Your Writing Style
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Grammarly is a great tool to improve your writing style, tone, and unique voice. You can use it as a browser extension or download for Windows and get the following benefits:
- AI and plagiarism detection, which is especially important for ranking high on Google (see research-based explanations below);
- The detection of grammatical and spelling mistakes for website content clarity and readability, especially useful when you are in a hurry to come up with a post;
- Finally, help with adjusting your unique voice for the target reader.
Currently, AI detection is a burning issue for providing unique and valuable content that can engage the reader. You can find a review and a proof how Grammarly can detect AI-generated texts. Below, find a case study and a screenshot of EEssays human-written content on ways to use AI for content creation.
Since the post is created with focus on the value for readers, it is based on unique experience and research with facts checked by EEssays and without AI use. As you can see, Grammarly detected human-written content accurately. So what about a ChatGPT-generated text on the same topic.
Grammarly detected 66% of AI-generated content, which is pretty high and evidently shows that content is AI-created. If checkers show that more than 30% of content is AI-written, it is such in fact. However, there may be an issue when you use complex sentences, which sometimes may be marked as AI content. In the case of Grammarly, AI detection is accurate.
What Does Research Say about AI Use as a Web Content Writer Tool?
There are rising concerns about responsible use of AI tools in blogging. Google starts treating AI-generated content as of lower quality (Goodwin, 2025). There may be a concern about the value of such content in comparison to a human-made post. Human voice in writing has more value because of writer’s experience and the fact-checking process. AI cannot replace humans considering these two factors.
Moreover according to Toff and Simon (2024), disclosing that content is AI-written can undermine the authority of the website and trust of the audience. Thus, using AI-written content is not a good choice in any case, as it can affect the credibility of information and website rankings.
2. Yoast SEO for Great SEO-Optimized Content
Yoast SEO is a great free tool for web content creation that can help improve post SEO markers on your blog effectively. You can benefit from:
- Prompts on inserting keywords in content parts,
- Suggestions where to insert internal and outbound links,
- The length of text and meta description,
- Readability analysis, which is aligned with the Hemingway Editor style.
As a result, you can improve content and business visibility.
3. ChatGPT for Brainstorming
Use ChatGPT for creating headings and generating ideas:
- Use its guidelines to plan content,
- Get new topics for content,
- Think about new keywords to include in posts.
Planning is the key benefit of using ChatGPT as one of the key web content writing tools. However, after brainstorming and writing content on your own, use Grammarly to check for possible AI parts and fix them.
4. ProWritingAid for Editing
If you want to improve your writing, get inspiration with Sparks feature, and edit content based on feedback, ProWritingAid is a good choice, of course, with its pros and cons:
- Analysis reports on your writing and content readability (like what is offered by Yoast SEO),
- Use with various writing apps and Chrome for web content writing,
- A learning tool for your writing improvement with thesaurus,
- The best choice for editors and their work.
5. MyBib for Creating Citations
For speeding up the process of creating the List of References, you can use a free tool like MyBib. Its benefits are as follows:
- Generating necessary reference from just one link,
- Matching the style of your writing.
However, drawbacks may include:
- Links are not active, as required by APA (see the image below);
- Intervals between paragraphs.
Key Takeaways
Each tool serves its specific purpose:
- Grammarly for AI and plagiarism detection,
- Yoast SEO for optimizing content for search engines,
- ChatGPT for brainstorming and planning,
- ProWritingAid for editing,
- MyBib for citation.
Thus, using each of these web content writer tools can be the best solution depending on your goals. Which of these tools do you use? What do you think about AI use in blogging? Is it ethical in regard to readers and other bloggers who spend a lot of time on content creation? Do you use AI-generated paragraphs in your posts? Share in comments and subscribe for more useful tips.
References
Goodwin, D. (2025, April 9). Google quality raters now assess whether content is AI-generated. Search Engine Land. https://searchengineland.com/google-quality-raters-content-ai-generated-454161
Toff, B., & Simon, F. M. (2024). “Or they could just not use it?”: The dilemma of AI disclosure for audience trust in news. The International Journal of Press/Politics. https://doi.org/10.1177/19401612241308697
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