Statistics on a popular website for freelance work shows that the number of freelancers will make 50% of the U.S. labor market in 2 years (The Upwork Team, 2025). While it may take a lot of time and effort to get stable revenue streams from blogging, it is possible to get experience at writing engaging content by starting a freelance writing business from home. All you need is a plan and work on developing your writing skills and entrepreneurial mindset. A freelance writing business is a great way to earn money online without expenses on your part to start a business.
1. What is a freelance writing business?
Freelance writing business refers to the provision of such services as writing blog posts, business writing (reports, plans, or case studies), copywriting for websites, creating emails for marketing, ghostwriting (writing books that will be published under client’s name), or writing product descriptions or academic papers.
The field is quite broad, and you can choose a specific niche in which to develop your skills.
2. How to choose a niche?
Take these 5 steps to choose a niche for a successful business:
- Write down your interests. Start with creating a list of topics you are interested in, especially while choosing books to read, searching for information, or watching videos.
- Create a list of your skills, both hard and soft: experience and knowledge in a specific field, courses and certifications you have, and skills you have acquired from self-development.
- Decide on the type of service(s): writing blog posts, copywriting for websites, creating emails, ghostwriting, writing product descriptions, or academic writing.
- Research the niche. Estimate the number of gigs available for each niche; if available, analyze competitiveness through the number of applications for each writing job offer.
- Get feedback in one niche and expand. Start with a niche you are good at to get positive feedback and than expand your services to other niches.
3. How to Create a Portfolio?
You do not need to have tons of written articles to start writing. All you need is a proof that you can do your writing job by showing your professional writing skills. While ghostwriting, you will not be able to share your work as part of the portfolio. That’s why, create 2-3 short blog posts in the area of your interest that can showcase how you:
- Structure paragraphs and format posts,
- Formulate your opinion,
- Use research studies to back up it,
- Use SEO and keywords,
- Add a call-to-action.
The next step is to publish these posts on the platform of your choice:
- Create a free website: on WordPress or even Canva
- Medium – publish regularly on this platform
- You can publish posts on LinkedIn
- It is possible to find websites where you can write guest posts or post on Quora or Reddit
4. How to start a freelance writing Business and Find your first clients?
The most difficult thing at the start of your freelance writing business is to find the first clients.
You can start with searching for clients on freelance platforms like Upwork. However, prices offered by clients are often very low while competition may be high. So to get the first clients, you may end up offering services at very low prices.
Another way is to use job boards to find clients. It may take more time to get a job, but payment prospects are better than in the case of freelance platforms. Job boards may be ProBlogger or We Work Remotely.
You can find clients directly by contacting companies or businesses by their emails, LinkedIn, Facebook, or other social media pages. Create a great cold pitching email or a cover letter.
Stay active on your social media and post on your freelance writing services. In other words, try to build a network for your freelance writing business and join relevant communities online.
5. What Price to charge for freelance writing and how to scale?
When you are starting a freelance writing business, the starting price is from $0.05 per word to attract clients. Increase the price with more clients and experience.
Scale your writing business with offering a package of posts for a week or month. For example, you can offer 3 posts (each having 1,000 words) for this week at $450 instead of $500. You can offer these 3 posts + website content plan and SEO at just $600.
The best way to scale the business is to sell these content bundles on your website. Use Shopify to create a website where you can sell writing packages.
6. How to create unique written products?
It may be difficult to come up with new and completely unique posts or other types of writing. However, keep developing, reading new posts daily, and learning through free online courses to get new information.
Use tools like Grammarly to check your work for plagiarism, AI, or grammar and style issues. It is one of the most useful writing tools.
Disclaimer: The article contains affiliate links, which means EEsssays may get commissions at no cost to you. All affiliate products are tested and used at eessays.co
Key Takeaways
You can succeed in starting a freelance business by following the steps above. However, the key point is your daily effort. It should not overwhelm you, but you should be consistent in realizing your business plan:
- Choose the most profitable niche which you are familiar with
- Take daily action to develop your portfolio, contacting potential clients, and developing your website or social media
- Develop your skills to get more revenue through better services
- Track success by milestonesUse Grammarly and subscribe to eessays.co to get exclusive content and learn more
Reference
The Upwork Team. (2025, May 29). Freelancing stats for 2025: Market size, earnings, and future trends. Upwork. https://www.upwork.com/resources/freelancing-stats
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